Create a Survey

Build engaging surveys with our drag-and-drop interface in minutes.

Save 50% of scripting time and get real-time insights.

  • On-prem or SaaS hosting
  • Advanced Survey Logic
  • No-code surveys
  • 40+ Question Types
  • White labeling
Create a Survey Create a Survey​
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500+ global brands | 40+ countries | 100mn+ annual surveys

Create a Survey Create a Survey​

“With Voxco, its drag-and-drop options are very intuitive. All this enabled us to get projects live in almost half the time which it previously took.’’

Jason Clarke

frost and sullivan

“Voxco Online provides, quite simply, the best value in the industry”

Sascha Vetter

Create a Survey Create a Survey​

“Voxco made our job easier with the right amount of sophistication and flexibility.”

Sarah Sousa

Create a Survey Create a Survey​

“It gives us the flexibility to routinely enhance our survey toolkit and provides our clients with a more robust dataset and story to tell their clients.”

Steve Male

Create engaging surveys with Voxco

Create – Share – Analyze with Voxco’s powerful survey software. Enjoy the experience of building surveys.

1. Select from 100 + question types:

Pick question types to create interesting surveys & not bore the respondents. Select from a diverse assortment of questions drag-and-drop, sliders, drop-down lists, NPS, grids, image choice grids, constant sum, and many more.

Visualize with multi-media questions

Assess with scale questions

Prioritize with ranking questions

Evaluate with multiple-choice questions

2. Build smart surveys:

Create a survey using advancing logic, piping, branching, loops, randomization, and more. Ask questions relevant to the survey purpose and the respondent’s experience.

Randomize question flow

Make mobile responsive surveys

Use branching logic

Create conversational surveys

3. Add brand personality:

With CSS customization, personalize the look and feel of your survey that echoes your brand & what it stands for. Let respondents know it’s your survey by designing the themes, colors, font, and buttons.

Use appealing themes

Customize the CSS

Add branded look & feel

4. Distribute surveys on the right channel:

Voxco empowers you to distribute online surveys to your respondents. Reach audiences beyond geographical boundaries and gather relevant insights.

Increase responses with popup surveys

Create interactive social media surveys

Send personalized email surveys

Target better with SMS surveys

5. Create perfect surveys:

With features like multi-language capability, customer questionnaire library, and white-label functionality, never create dull surveys. Always preview your surveys before you send them out to assess the experience and ensure that it’s perfect.

Import surveys from MS word.

Automate survey translation into audience’s preferred language

Schedule survey invites and track the status

What’s more?

Real-time Survey Insights:

Keep track of survey completes and dropouts. With advanced analytics, and predictive analytics, get an early read on survey results and identify emerging trends.

Loyal panel management:

Recruit respondents from a loyal community of verified and vetted respondents. 

Improve response quality and reduce research time with 10 Mn + respondents using Voxco Audience.


What is a survey?

A survey is a questionnaire framed in a way that gathers structured information or feedback. Most businesses and organizations use surveys to collect data from people which is then analyzed to derive results and conclusions from it.

What are survey question types?

Surveys aren’t only about yes/no questions; most survey software has hundreds of different question types. To decide which questions you need to create a survey,  it is better to understand what type of data are u trying to collect. 


Here are some of the question types based on the type of data you can gather. 


Categorical/ Nominal Questions – If you want a basic count, such as “35 percent of individuals said ABC” or “20 percent of males and 24 percent of women…”, you can use categorical questions. 

This includes the following question types- 

  • Yes/no
  • Checkbox
  • Multiple choice


Ordinal Questions – “Ordinal” questions are those with a definite order of replies. Ordinal question analysis is similar to nominal question analysis in that we may obtain counts and percentages. With ordinal-level data, we can’t find averages or analyze relationships. 

This includes the following question types- 

  • Dropdown 
  • Ranking


Interval/ratio Questions – Use the interval or ratio question type for the most exact data and detailed analysis. These questions enable us to perform sophisticated analyses such as calculating averages, checking correlations, and running regression models. 

This includes the following question types- 

  • Matrix
  • Rating scale
  • Textbox

How to create a survey? A step-by-step guide

Conducting a survey is a task when you are rooting for quality data and meaningful accurate insights. Hence it is important that you know every step of conducting a survey.

  • Define a purpose 

The purpose of a survey is nothing but what your survey will do for you. So, for instance, your purpose can be “We want to know what our customers think of our newly launched product.” 


This becomes your survey purpose and you will design the survey questions around it. Topic names for the same could be “Customer feedback survey” or “Product feedback survey”.

  • Frame appropriate questions  

How well your survey performs majorly depends on how you frame the questions. It only makes sense to have limited but meaningful questions when you create a survey.


Each question should add significant value to your survey research and contribute to the goal.  

  • Keeping it short and simple  

Framing long surveys with lots of questions can push the respondents away. When they get into answering and if your survey is literally never-ending, respondents will just feel bored and frustrated, resulting in abandoning the survey halfway.  


It is always advised to keep the surveys short and focus on framing only those questions which are directly relevant to the survey topic.  

  • Avoid biased language

Most of the time when you are framing questions and answer options, there can be some words or phrases that might influence respondents to answer that question in a particular way.


For example, asking “How good do you think our customer service is?” is a leading question. This might mislead the respondents who feel the service was not good.  

  •  Add survey rewards  

Incentives can be in the form of discounts, offers, gifts, vouchers, gift cards, and so on. Incentives on survey responses help you to get people to answer your survey.

  • Soft launch

After you create a survey test the survey potential by sharing it among your friends or colleagues. This will help you discover difficulties respondents can face and you can correct them right away. Doing so will reduce the chances of skewed or incorrect results. 

  • Deploy the survey 

You can choose whichever online or offline platforms you like to distribute your survey to the audience. Online platforms can be emails, social media platforms, SMS, etc. While you can also conduct in-person interviews or via CATI or IVR.

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