Voxco and Ascribe Join Forces to Enhance Your Research Capabilities
Take a peek at our powerful survey features to design surveys that scale discoveries.
Explore Voxco
Need to map Voxco’s features & offerings? We can help!
Get exclusive insights into research trends and best practices from top experts! Access Voxco’s ‘State of Research Report 2024 edition’.
We’ve been avid users of the Voxco platform now for over 20 years. It gives us the flexibility to routinely enhance our survey toolkit and provides our clients with a more robust dataset and story to tell their clients.
Steve Male
VP Innovation & Strategic Partnerships, The Logit Group
Explore Regional Offices
Take a peek at our powerful survey features to design surveys that scale discoveries.
Explore Voxco
Need to map Voxco’s features & offerings? We can help!
Get exclusive insights into research trends and best practices from top experts! Access Voxco’s ‘State of Research Report 2024 edition’.
We’ve been avid users of the Voxco platform now for over 20 years. It gives us the flexibility to routinely enhance our survey toolkit and provides our clients with a more robust dataset and story to tell their clients.
Steve Male
VP Innovation & Strategic Partnerships, The Logit Group
Explore Regional Offices
Find the best survey software for you!
(Along with a checklist to compare platforms)
Take a peek at our powerful survey features to design surveys that scale discoveries.
Explore Voxco
Need to map Voxco’s features & offerings? We can help!
Find the best customer experience platform
Uncover customer pain points, analyze feedback and run successful CX programs with the best CX platform for your team.
We’ve been avid users of the Voxco platform now for over 20 years. It gives us the flexibility to routinely enhance our survey toolkit and provides our clients with a more robust dataset and story to tell their clients.
Steve Male
VP Innovation & Strategic Partnerships, The Logit Group
Explore Regional Offices
“With Voxco, its drag-and-drop options are very intuitive. All this enabled us to get projects live in almost half the time which it previously took.’’
Jason Clarke
“Voxco Online provides, quite simply, the best value in the industry”
Sascha Vetter
“Voxco made our job easier with the right amount of sophistication and flexibility.”
Sarah Sousa
“It gives us the flexibility to routinely enhance our survey toolkit and provides our clients with a more robust dataset and story to tell their clients.”
Steve Male
Create – Share – Analyze with Voxco’s powerful survey software. Enjoy the experience of building surveys.
1. Select from 100 + question types:
Pick question types to create interesting surveys & not bore the respondents. Select from a diverse assortment of questions drag-and-drop, sliders, drop-down lists, NPS, grids, image choice grids, constant sum, and many more.
Visualize with multi-media questions
Assess with scale questions
Prioritize with ranking questions
Evaluate with multiple-choice questions
2. Build smart surveys:
Create a survey using advancing logic, piping, branching, loops, randomization, and more. Ask questions relevant to the survey purpose and the respondent’s experience.
Randomize question flow
Make mobile responsive surveys
Use branching logic
Create conversational surveys
3. Add brand personality:
With CSS customization, personalize the look and feel of your survey that echoes your brand & what it stands for. Let respondents know it’s your survey by designing the themes, colors, font, and buttons.
Use appealing themes
Customize the CSS
Add branded look & feel
4. Distribute surveys on the right channel:
Voxco empowers you to distribute online surveys to your respondents. Reach audiences beyond geographical boundaries and gather relevant insights.
Increase responses with popup surveys
Create interactive social media surveys
Send personalized email surveys
Target better with SMS surveys
5. Create perfect surveys:
With features like multi-language capability, customer questionnaire library, and white-label functionality, never create dull surveys. Always preview your surveys before you send them out to assess the experience and ensure that it’s perfect.
Import surveys from MS word.
Automate survey translation into audience’s preferred language
Schedule survey invites and track the status
Keep track of survey completes and dropouts. With advanced analytics, and predictive analytics, get an early read on survey results and identify emerging trends.
Recruit respondents from a loyal community of verified and vetted respondents.
Improve response quality and reduce research time with 10 Mn + respondents using Voxco Audience.
A survey is a questionnaire framed in a way that gathers structured information or feedback. Most businesses and organizations use surveys to collect data from people which is then analyzed to derive results and conclusions from it.
Surveys aren’t only about yes/no questions; most survey software has hundreds of different question types. To decide which questions you need to create a survey, it is better to understand what type of data are u trying to collect.
Here are some of the question types based on the type of data you can gather.
Categorical/ Nominal Questions – If you want a basic count, such as “35 percent of individuals said ABC” or “20 percent of males and 24 percent of women…”, you can use categorical questions.
This includes the following question types-
Ordinal Questions – “Ordinal” questions are those with a definite order of replies. Ordinal question analysis is similar to nominal question analysis in that we may obtain counts and percentages. With ordinal-level data, we can’t find averages or analyze relationships.
This includes the following question types-
Interval/ratio Questions – Use the interval or ratio question type for the most exact data and detailed analysis. These questions enable us to perform sophisticated analyses such as calculating averages, checking correlations, and running regression models.
This includes the following question types-
Conducting a survey is a task when you are rooting for quality data and meaningful accurate insights. Hence it is important that you know every step of conducting a survey.
The purpose of a survey is nothing but what your survey will do for you. So, for instance, your purpose can be “We want to know what our customers think of our newly launched product.”
This becomes your survey purpose and you will design the survey questions around it. Topic names for the same could be “Customer feedback survey” or “Product feedback survey”.
How well your survey performs majorly depends on how you frame the questions. It only makes sense to have limited but meaningful questions when you create a survey.
Each question should add significant value to your survey research and contribute to the goal.
Framing long surveys with lots of questions can push the respondents away. When they get into answering and if your survey is literally never-ending, respondents will just feel bored and frustrated, resulting in abandoning the survey halfway.
It is always advised to keep the surveys short and focus on framing only those questions which are directly relevant to the survey topic.
Most of the time when you are framing questions and answer options, there can be some words or phrases that might influence respondents to answer that question in a particular way.
For example, asking “How good do you think our customer service is?” is a leading question. This might mislead the respondents who feel the service was not good.
Incentives can be in the form of discounts, offers, gifts, vouchers, gift cards, and so on. Incentives on survey responses help you to get people to answer your survey.
After you create a survey test the survey potential by sharing it among your friends or colleagues. This will help you discover difficulties respondents can face and you can correct them right away. Doing so will reduce the chances of skewed or incorrect results.
You can choose whichever online or offline platforms you like to distribute your survey to the audience. Online platforms can be emails, social media platforms, SMS, etc. While you can also conduct in-person interviews or via CATI or IVR.
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