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Top 10 Qualtrics Alternatives

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Top 10 Qualtrics Alternatives Customer Intelligence
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Are you looking for the best Qualtrics alternatives? Have you used it before and found it a little complicated? Or is it because its pricing & plans do not fit your budget? 

Whatever the reason, you’ve come to the right place. In this article, we’ve created a list of the ten best alternatives to Qualtrics, along with their features, pros, and cons

We’ve thoroughly analyzed these tools so you can decide which tool fits your needs, budget, and requirements and choose wisely.  

To create this list, we looked at several competitors and browsed through a zillion product reviews websites, customer feedback, etc., which allowed us to build this list of the best Qualtrics alternatives.  

While creating the list, we’ve considered:

  1. The ease of use
  2. User experience
  3. Plans & pricing
  4. Hosting 
  5. Functionalities

Now, before looking at the list of its alternatives, let’s overview Qualtrics.

What is Qualtrics?

Qualtrics is one of the most popular experience management platforms that allows users to gather and analyze customer experience data. It’s most popular for its survey tool lets users create and share online surveys to gather data. 

Not just customer experience, Qualtrics even lets its users measure employee experience with interactive surveys. It is one of the top choices of survey creators for advanced survey features, ready-to-use templates, and experience management solutions. 

Even though Qualtrics is a good tool for measuring customer or employee experience, it has its own drawbacks- which brings us to our next section.

Why look for Qualtrics alternatives?

There aren’t many but a few reasons that you should look for Qulatrics alternatives. Here they go:

1. Difficult-to-use

Many Qualtrics’ product feedback mentioned that the platform isn’t easy-to-use and requires training. 

2. Expensive

Compared to other experience management solutions available in the market, Qualtrics falls on the expensive side. Most basic plans offer limited features & functionality. 

3. Limited functionality

Qualtrics is quite efficient when it comes to gathering data, but it lacks on the analysis front. Open-ended response analysis is crucial to researchers. Even though it has a TextIQ solution, it requires a lot of manual input. 

Apart from these, other reasons, such as limited survey customizations, poor user interface, longer loading times, etc., compel the users to look for better Qualtrics alternatives. Depending on your reason for finding the alternative to Qualtrics, you can choose one from the list given below.

What are the best alternatives to Qualtrics?

Now that you know why you need to look for Qualtrics’ alternatives, you can choose from the top ten survey and analytics tools listed in the table below.  For a detailed description of the alternatives, skip the table and move to the next section. 

Qualtrics Alternative

Features

Pricing

Voxco Insights Platform

  • Omnichannel survey capabilities
  • Panel vendor management
  • Close the loop
  • Word import
  • Text analysis
  • 100+ survey question types
  • 10+ survey templates

Available on request

GetFeedback

  • Feedback management 
  • Customizable surveys
  • Data analysis dashboard 
  • Multi-channel communication
  • Integration with platforms like Salesforce, Slack, Jira, etc.

Available on request

Confirmit

  • Data Collection and Integration
  • Text & social analytics
  • Open API
  • Website and mobile-first surveys.
  • Integration with tools like Salesforce, Affectiva, Brandwatch, Import.io.

Available on request

Medallia

  • Text Analytics and Machine Learning
  • Risk Scoring
  • Anonymous feedback,
  • Benchmarking 
  • Complaint Monitoring

Available on request

ProProfs Survey Maker

  • Simple interface- easy to navigate and use.
  • Drag-and-drop editor 
  • White-labeling 
  • Survey questions library
  • Supports integrations with Zendesk, MailChimp, etc.

Plans start from $50 per month.

SurveyMonkey

  • 15+ survey question types
  • Visual editor Professional templates 
  • Skip and branching logic
  • Integration with HubSpot, Salesforce, Automate.io, etc.

Plans start at $31/month.

Alchemer

  • Multiple question types 
  • Customization & branding
  • Skip & branching logic
  • Mobile in-app surveys
  • Pre-designed templates
  • Integration with Salesforce, Webhooks, and more.

Available on request

QuestionPro

  • Heat Map Analysis
  • Push Metrics
  • Sentiment Analysis 
  • Live audience polls
  • 360-degree feedback

Paid plans start from $85/month.

Thematic

  • In-product NPS survey
  • Automated VoC responses tagging 
  • No-code platform 
  • Offers integration with Qualtrics, Zendesk, SurveyMonkey, Intercom, etc

Paid plans starts from USD $9/month.

Zoho Survey

  • Multi-channel distribution
  • Feedback management 
  • Mobile survey
  • Pre-built templates
  • Integration with Zoho CRM, MailChimp, Slack, Webhooks, etc.

Paid plans start from USD $9/month.

Qualtrics Alternative

Features

Pricing

Voxco Insights Platform

  • Omnichannel survey capabilities
  • Panel vendor management
  • Close the loop
  • Word import
  • Text analysis
  • 100+ survey question types
  • 10+ survey templates

Available on request

GetFeedback

  • Feedback management 
  • Customizable surveys
  • Data analysis dashboard 
  • Multi-channel communication
  • Integration with platforms like Salesforce, Slack, Jira, etc.

Available on request

Confirmit

  • Data Collection and Integration
  • Text & social analytics
  • Open API
  • Website and mobile-first surveys.
  • Integration with tools like Salesforce, Affectiva, Brandwatch, Import.io.

Available on request

Medallia

  • Text Analytics and Machine Learning
  • Risk Scoring
  • Anonymous feedback,
  • Benchmarking 
  • Complaint Monitoring

Available on request

ProProfs Survey Maker

  • Simple interface- easy to navigate and use.
  • Drag-and-drop editor 
  • White-labeling 
  • Survey questions library
  • Supports integrations with Zendesk, MailChimp, etc.

Plans start from $50 per month.

SurveyMonkey

  • 15+ survey question types
  • Visual editor Professional templates 
  • Skip and branching logic
  • Integration with HubSpot, Salesforce, Automate.io, etc.

Plans start at $31/month.

Alchemer

  • Multiple question types 
  • Customization & branding
  • Skip & branching logic
  • Mobile in-app surveys
  • Pre-designed templates
  • Integration with Salesforce, Webhooks, and more.

Available on request

QuestionPro

  • Heat Map Analysis
  • Push Metrics
  • Sentiment Analysis 
  • Live audience polls
  • 360-degree feedback

Paid plans start from $85/month.

Thematic

  • In-product NPS survey
  • Automated VoC responses tagging 
  • No-code platform 
  • Offers integration with Qualtrics, Zendesk, SurveyMonkey, Intercom, etc

Paid plans starts from USD $9/month.

Zoho Survey

  • Multi-channel distribution
  • Feedback management 
  • Mobile survey
  • Pre-built templates
  • Integration with Zoho CRM, MailChimp, Slack, Webhooks, etc.

Paid plans start from USD $9/month.

List of 10 best Qualtrics alternatives

Here is the list of the top 10 Qualtrics alternatives with features, pricing, and pros & cons:

Top 10 Qualtrics Alternatives Customer Intelligence

1. Voxco Insights

Voxco Insights is one of the top alternatives to Qualtrics. It comes as close to the Qualtrics platform regarding features and functionality. Being an omnichannel survey software, Voxco offers its users a myriad of survey solutions. It has everything from online survey software to mobile surveys, CATI (computer-assisted telephonic interviews), a dialer, and IVR.  

You can use it to conduct market research and user research, marketing research, social research, product research, measure customer satisfaction, and more. Over 500+ market research organizations, government & government agencies, universities, and global corporations use Voxco to gather data, measure sentiment, uncover insights and act on them.

Features

Pros

  • Easy-to-use platform
  • Excellent user interface
  • Engaging ready-to-use survey templates
  • Advanced targeting & reporting
  • 24×7 customer supporting
  • Visual analytical dashboards

Pricing

Available on request

Also read:  Voxco Vs. Qualtrics

Generate insights with Voxco Insights

2. GetFeedback

Top 10 Qualtrics Alternatives Customer Intelligence

Next on this list is GetFeedback, a close alternative to Qualtrics that lets its users create visually appealing surveys. It is a survey tool that enables users to design beautiful surveys with a drag-and-drop editor. You can customize the surveys to fulfill your business needs. 

With GetFeedback, users can easily build branded surveys using drag & drop and several different personalization features. It is also flexible in adapting to almost every platform used to distribute surveys. 

Features

  • Feedback management 
  • Customizable surveys
  • Data analysis dashboard 
  • Multi-channel communication
  • Predictive analysis 
  • Branching logic 
  • Question library
  • Integration with platforms like Salesforce, Slack, Jira, etc.

Pros

  • Offers great pre-built templates
  • Easy to set up and manage surveys
  • Simple surveys that are easy to take
  • Automated triggers for surveys

Cons

  • Costly when integrated with Salesforce
  • Complicated language implementation

Pricing

Available on request

3. Confirmit

Top 10 Qualtrics Alternatives Customer Intelligence

Confirmit is another popular tool that facilitates data collection through the web, mobile devices, and CAPI (computer-assisted personal interview) systems. It enables its users to gather, measure, and manage audience responses to analyze the results of research projects and feedback programs. 

Moreover, it delivers an open API and extensive data collection capabilities alongside effective ways to use the data to support decision-making.

Features

  • Data Collection and Integration
  • Text & social analytics
  • Open API
  • Website and mobile-first surveys.
  • Multi-channel feedback collection and distribution.
  • Panel management and poll management.
  • Supports adding rich media like audio, video, and audio to surveys.
  • Integration with tools like Salesforce, Affectiva, Brandwatch, Import.io
  • Action management

Pros

  • Excellent customer support
  • Flexible and powerful for programming surveys 
  • User-friendly and flexible
  • Customizable features
  • Compatible with query HTML, JavaScript, and CSS
  • Allows you to edit and customize survey templates
  • Flexible integrations

Cons

  • Inadequate pricing
  • Dated interface 
  • Poor browser compatibility 
  • Confusing reporting functions 

Pricing

Available on request

4. Medallia

Top 10 Qualtrics Alternatives Customer Intelligence

Medallia is one of the top Qualtrics alternatives and universal head in experience management and engagement. It assists everyone from the frontline to the C-Suite to become customer-centric with actionable insights that improve customer retention and bring more lead conversion rates. 

Medallia is implemented with the most extensive abilities for gaining feedback from email, social, digital web and in-app, conversational messaging, and associated devices.

Features

  • Text Analytics and Machine Learning: Quickly identify your biggest investment opportunities to improve customer experiences through Text Analytics and Machine Learning.
  • Risk Scoring: Find at-risk customers most likely to churn and analyze the factors that drive their behavior with neural network-based predictive models.
  • Other features: Anonymous feedback, benchmarking, Complaint Monitoring, Customer Segmentation, Dashboard, Data Analysis Tools, Engagement Tracking, and Feedback Management.

Pros

  • Robust features with great insights
  • Instant, constructive feedback system
  • Flexible to use

Cons

  • Return on feedback is difficult
  • Expensive service

Pricing

Available on request

5. ProProfs Survey Maker

Top 10 Qualtrics Alternatives Customer Intelligence

One of the effective Qualtrics alternatives is ProProfs Survey Maker. The tool is handy for creating multiple types of surveys, polls, quizzes, forms, and more. ProProfs has an impressive clientele, including some industry giants like Sony, Dell, and Intel. 50000+ ProProfs surveys have so far garnered responses from over 4 million respondents. 

Features

  • Simple interface- easy to navigate and use
  • Drag-and-drop editor 
  • White-labeling 
  • Survey questions library
  • Supports integrations with Zendesk, MailChimp, etc
  • Quick feedback analysis
  • 40+ languages 

Pros

  • Multiple distribution channels
  • Sidebar feedback button 
  • Preference polls, personality quizzes, and more

Cons

  • Doesn’t offer multiple survey types
  • User interface is confusing sometimes

Pricing

Plans start at $50 per month

6. SurveyMonkey

Top 10 Qualtrics Alternatives Customer Intelligence

SurveyMonkey is one of the most popular online survey software and questionnaire tool that is used by several businesses all over the world. It is considered the top Qualtrics competitor as it is excellent for collecting insights from customers and employees. 

This tool is perfect for one-off surveys; however, it is less suitable for measuring overall satisfaction or re-surveying customers after a certain period.

It provides its users with 15 types of survey questions (including multiple choice, open comments, and Likert scales). 

Features

  • 15+ survey question types
  • Visual editor to design intuitive surveys 
  • Professional templates 
  • Skip and branching logic
  • Survey language translation 
  • One hundred pre-built integrations, including HubSpot, Salesforce, Automate.io, etc.

Pros

  • Automatic charts, graphs, and feedback summaries.
  • Offers anonymous feedback.
  • Excellent user experience
  • Easy setup and implementation 

Cons

  • Limited analytics capabilities
  • Costly with advanced functionalities.
  • Suffers from website glitches.
  • Limited customization options.

Pricing

Plans start at $31/month.

7. Alchemer

Top 10 Qualtrics Alternatives Customer Intelligence

Formerly known as SurveyGizmo, Alchemer is a close competitor to Qualtrics. It is perfect for businesses that create custom surveys to collect contextual and actionable feedback. It lets its users use templates, create surveys and online forms from scratch, and build detailed insights reports.

Features

  • Multiple question types 
  • Customization & branding
  • Skip & branching logic
  • Mobile in-app surveys
  • Pre-designed templates
  • Multilingual and multimedia surveys
  • BI tools and integration with Salesforce, Webhooks, and more.

Pros

  • Easy to set up
  • No additional charges per response
  • Comes with an intuitive CMS
  • Responsive surveys

Cons

  • Costs an arm and a leg for better features
  • Limited customization functionality
  • Only makes a few surveys private

Pricing

Available on request

8. QuestionPro

Top 10 Qualtrics Alternatives Customer Intelligence

QuestionPro is one of the closest alternatives to Qualtrics, with an impressive collection of question types, survey templates, and design features. It is a powerful online survey software designed that help you make better business decisions with a wide range of applications to gather feedback and measure customer experience. 

Features

  • Heat Map Analysis
  • Push Metrics
  • Sentiment Analysis 
  • Employee and customer experience surveys
  • Live audience polls
  • 360-degree feedback
  • Community creation and engagement tools

Pros

  • Very intuitive
  • Offers free trial
  • Better survey system
  • Supports multi-language

Cons

  • Outdated UX
  • Little expensive for its features
  • Some options are not customizable

Pricing

Paid plan starts at $85 per month

9. Thematic

Top 10 Qualtrics Alternatives Customer Intelligence

A little less-known but a strong competitor to Qualtrics’ is Thematic. It is a feedback collection and analysis platform and offers better text analytics than Qualtrics. It automates feedback analysis using AI so users can get deeper insights into their customer or employee experiences. 

Features

  • In-product NPS survey
  • Automated VoC responses tagging 
  • No-code platform 
  • Offers integration with Qualtrics, Zendesk, SurveyMonkey, Intercom, etc

Pros

  • Centralized feedback analysis
  • Highly accurate analysis 
  • Combines input with the AI 

Cons

  • Doesn’t offer online survey building and hosting directly on their platform 
  • Expensive for small businesses

Pricing

Paid plans start from $500/month

10. Zoho Survey

Top 10 Qualtrics Alternatives Customer Intelligence

Zoho Survey is the online survey tool by Zoho that lets researchers create and conduct surveys for various research purposes. It has surveys for different purposes like measuring customer satisfaction, education, market research, human resources, employee satisfaction, etc. 

Just like Qualtrucs, Zoho Survey offers customized or ready-to-go survey templates, interactive charts, and built-in reports.

Features

  • Multi-channel distribution
  • Feedback management 
  • Mobile survey
  • Pre-built templates and a 
  • Multilingual surveys in 33 languages
  • Panel management
  • Integration with Zoho CRM, MailChimp, Slack, Webhooks, etc.

Pros

  • Ten questions & 100 responses for each survey 
  • Live results tracking
  • Automated NPS Calculation
  • Several features in the free-version

Cons

  • Limited analytics & reporting
  • Limited integrations
  • Dated UX
  • Stops collecting responses when updates are done

Pricing

Paid plans start from USD $9/month.

Ready to Choose the Perfect Qualtrics Alterative?

And that concludes our list of the best Qualtrics alternatives. Go over each tool carefully to see which one fits your requirements the best. Compare the features, and pricing, and weigh the pros & cons before choosing any tool.

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