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Steve Male
VP Innovation & Strategic Partnerships, The Logit Group
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We’ve been avid users of the Voxco platform now for over 20 years. It gives us the flexibility to routinely enhance our survey toolkit and provides our clients with a more robust dataset and story to tell their clients.
Steve Male
VP Innovation & Strategic Partnerships, The Logit Group
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Are you looking for the best Qualtrics alternatives? Have you used it before and found it a little complicated? Or is it because its pricing & plans do not fit your budget?
Whatever the reason, you’ve come to the right place. In this article, we’ve created a list of the ten best alternatives to Qualtrics, along with their features, pros, and cons.
We’ve thoroughly analyzed these tools so you can decide which tool fits your needs, budget, and requirements and choose wisely.
To create this list, we looked at several competitors and browsed through a zillion product reviews websites, customer feedback, etc., which allowed us to build this list of the best Qualtrics alternatives.
While creating the list, we’ve considered:
Now, before looking at the list of its alternatives, let’s overview Qualtrics.
Qualtrics is one of the most popular experience management platforms that allows users to gather and analyze customer experience data. It’s most popular for its survey tool lets users create and share online surveys to gather data.
Not just customer experience, Qualtrics even lets its users measure employee experience with interactive surveys. It is one of the top choices of survey creators for advanced survey features, ready-to-use templates, and experience management solutions.
Even though Qualtrics is a good tool for measuring customer or employee experience, it has its own drawbacks- which brings us to our next section.
There aren’t many but a few reasons that you should look for Qulatrics alternatives. Here they go:
Many Qualtrics’ product feedback mentioned that the platform isn’t easy-to-use and requires training.
Compared to other experience management solutions available in the market, Qualtrics falls on the expensive side. Most basic plans offer limited features & functionality.
Qualtrics is quite efficient when it comes to gathering data, but it lacks on the analysis front. Open-ended response analysis is crucial to researchers. Even though it has a TextIQ solution, it requires a lot of manual input.
Apart from these, other reasons, such as limited survey customizations, poor user interface, longer loading times, etc., compel the users to look for better Qualtrics alternatives. Depending on your reason for finding the alternative to Qualtrics, you can choose one from the list given below.
Now that you know why you need to look for Qualtrics’ alternatives, you can choose from the top ten survey and analytics tools listed in the table below. For a detailed description of the alternatives, skip the table and move to the next section.
Qualtrics Alternative | Features | Pricing |
Voxco Insights Platform |
| Available on request |
GetFeedback |
| Available on request |
Confirmit |
| Available on request |
Medallia |
| Available on request |
ProProfs Survey Maker |
| Plans start from $50 per month. |
SurveyMonkey |
| Plans start at $31/month. |
Alchemer |
| Available on request |
QuestionPro |
| Paid plans start from $85/month. |
Thematic |
| Paid plans starts from USD $9/month. |
Zoho Survey |
| Paid plans start from USD $9/month. |
Qualtrics Alternative | Features | Pricing |
Voxco Insights Platform |
| Available on request |
GetFeedback |
| Available on request |
Confirmit |
| Available on request |
Medallia |
| Available on request |
ProProfs Survey Maker |
| Plans start from $50 per month. |
SurveyMonkey |
| Plans start at $31/month. |
Alchemer |
| Available on request |
QuestionPro |
| Paid plans start from $85/month. |
Thematic |
| Paid plans starts from USD $9/month. |
Zoho Survey |
| Paid plans start from USD $9/month. |
Here is the list of the top 10 Qualtrics alternatives with features, pricing, and pros & cons:
Voxco Insights is one of the top alternatives to Qualtrics. It comes as close to the Qualtrics platform regarding features and functionality. Being an omnichannel survey software, Voxco offers its users a myriad of survey solutions. It has everything from online survey software to mobile surveys, CATI (computer-assisted telephonic interviews), a dialer, and IVR.
You can use it to conduct market research and user research, marketing research, social research, product research, measure customer satisfaction, and more. Over 500+ market research organizations, government & government agencies, universities, and global corporations use Voxco to gather data, measure sentiment, uncover insights and act on them.
Available on request
Also read: Voxco Vs. Qualtrics
Generate insights with Voxco Insights
Next on this list is GetFeedback, a close alternative to Qualtrics that lets its users create visually appealing surveys. It is a survey tool that enables users to design beautiful surveys with a drag-and-drop editor. You can customize the surveys to fulfill your business needs.
With GetFeedback, users can easily build branded surveys using drag & drop and several different personalization features. It is also flexible in adapting to almost every platform used to distribute surveys.
Available on request
Confirmit is another popular tool that facilitates data collection through the web, mobile devices, and CAPI (computer-assisted personal interview) systems. It enables its users to gather, measure, and manage audience responses to analyze the results of research projects and feedback programs.
Moreover, it delivers an open API and extensive data collection capabilities alongside effective ways to use the data to support decision-making.
Available on request
Medallia is one of the top Qualtrics alternatives and universal head in experience management and engagement. It assists everyone from the frontline to the C-Suite to become customer-centric with actionable insights that improve customer retention and bring more lead conversion rates.
Medallia is implemented with the most extensive abilities for gaining feedback from email, social, digital web and in-app, conversational messaging, and associated devices.
Available on request
One of the effective Qualtrics alternatives is ProProfs Survey Maker. The tool is handy for creating multiple types of surveys, polls, quizzes, forms, and more. ProProfs has an impressive clientele, including some industry giants like Sony, Dell, and Intel. 50000+ ProProfs surveys have so far garnered responses from over 4 million respondents.
Plans start at $50 per month
SurveyMonkey is one of the most popular online survey software and questionnaire tool that is used by several businesses all over the world. It is considered the top Qualtrics competitor as it is excellent for collecting insights from customers and employees.
This tool is perfect for one-off surveys; however, it is less suitable for measuring overall satisfaction or re-surveying customers after a certain period.
It provides its users with 15 types of survey questions (including multiple choice, open comments, and Likert scales).
Plans start at $31/month.
Formerly known as SurveyGizmo, Alchemer is a close competitor to Qualtrics. It is perfect for businesses that create custom surveys to collect contextual and actionable feedback. It lets its users use templates, create surveys and online forms from scratch, and build detailed insights reports.
Available on request
QuestionPro is one of the closest alternatives to Qualtrics, with an impressive collection of question types, survey templates, and design features. It is a powerful online survey software designed that help you make better business decisions with a wide range of applications to gather feedback and measure customer experience.
Paid plan starts at $85 per month
A little less-known but a strong competitor to Qualtrics’ is Thematic. It is a feedback collection and analysis platform and offers better text analytics than Qualtrics. It automates feedback analysis using AI so users can get deeper insights into their customer or employee experiences.
Paid plans start from $500/month
Zoho Survey is the online survey tool by Zoho that lets researchers create and conduct surveys for various research purposes. It has surveys for different purposes like measuring customer satisfaction, education, market research, human resources, employee satisfaction, etc.
Just like Qualtrucs, Zoho Survey offers customized or ready-to-go survey templates, interactive charts, and built-in reports.
Paid plans start from USD $9/month.
And that concludes our list of the best Qualtrics alternatives. Go over each tool carefully to see which one fits your requirements the best. Compare the features, and pricing, and weigh the pros & cons before choosing any tool.
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