Post Event Survey Questions

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Planning an event is no easy task. It requires a tremendous amount of time, money, and a team of experts. Your job doesn’t end once an event has concluded. Now is the moment to gather important feedback and learn about the experiences of guests. Was the event a success? Will they come to your event again in the future? Will the sponsors back you up for the next event?

If you were to answer these questions, you’d probably be biased. To obtain bias-free responses, you can put together a post-event survey. Everyone who came to the event might have had a different experience. As a result, it is critical to assess the attendees’ experiences to obtain useful feedback. Let’s look at how you may achieve that by crafting eye-catching post-event survey questions that will help you collect useful information.

Exploratory Research Guide

Conducting exploratory research seems tricky but an effective guide can help.

What is a post-event survey?

Post Event Survey Questions Post Event

Event organizers conduct a post-event survey to determine whether or not attendees enjoyed their event. A post-event survey takes guests’ opinions on all aspects of the event, whether it’s the location, planning, or content. From sponsors to attendees to your staff, the survey should be addressed to everyone who took part in the event. The goal is to gather accurate input so that you may run better events in the future and improve the guests’ experience.

Post-event surveys have been used by event planners to analyze their event, identify areas of improvement and most importantly hear about what attendees have to say. Regardless of whether you receive positive or negative feedback, the insights can help you plan future events.

The target audience of your survey includes everyone who attended the event. You can ask the following group of audience to respond to the post-event survey questions.

  • Attendees: The most evident kind of audience for the post-event survey is the participants for whom the event was arranged. The success of an event is hugely determined by their experience. 
  • Sponsors: Sponsors help you put together your event. Their experience will ensure that you get support from them in your upcoming events.
  • Volunteers: At an event, the volunteers are the ones who interact directly with the attendees. They have a pretty good understanding of what went well. As a result, they might be able to make some suggestions for your future events.

How to conduct a post-event survey?

  • Timing is crucial

After the event is done and dusted, don’t wait too long to conduct a survey. You want the event to remain fresh in their minds. You may send a survey as soon as the event is over, either in a follow-up email or on your app’s homepage.

  • Identify your goal

Understanding the motive behind conducting the survey makes it a lot earlier to come up with accurate questions. Do you want to know about the food or music? Is your focus on improving the content of your event, location, or something else? Knowing what you want to measure allows you to frame questions accordingly.

  • Mode of survey

Surveys should be mobile-friendly. Your guests can easily fill in the surveys at ease on their phones. The response rate will also improve as a result of this. You might not obtain enough responses if you perform the survey in offline mode. This is because attendees may leave as soon as the event is over.

  • Categorize your survey into sections

Your post-event survey might include questions centered around everything from promotion to content. It’s important to assure that you divide the survey into different sections and structure your questions accordingly. 

  • Ask a variety of questions

Post-event survey questions can be a mix of both open and closed-ended. The more diverse your questions are, the better your responses will be. You can use an array of closed-ended questions ranging from Likert scale, ranking to rating scale questions. Use one or two open-ended questions and place them at the end to improve the response rate. 

  • Give a hint about your next event

You can use the post-event survey to deliver some information about your next event and get an estimate of how many people are likely to attend the event.

 

See Voxco survey software in action with a Free demo.

See Voxco survey software in action with a Free demo.

Post Event Survey questions for attendees

Post Event Survey Questions Post Event
  • How satisfied are you with the following elements of the event: Speakers, Venue, Quality, Duration
  • Was the event well-organized?
  • Did you face any problems while registering for the event?
  • What did you like the most about the event?
  • What would you like us to improve in our future events?
  • How likely are you to tell your friends/family about this event?
  • Was the location of the event convenient?
  • What are some of the themes you’d want to see covered further in-depth at our future event?
  • Did you receive clear information before the event?
  • Were the sessions informative?

Post Event Survey questions for sponsors

  • What is your overall impression of the event?
  • Did the event live up to your expectations?
  • Will you work with us in our upcoming events?
  • What was your impression of the staff’s helpfulness?
  • What could we have done differently to make the event more enjoyable?
  • What part of the event did you enjoy the most?

Post Event Survey questions for volunteers

  • How would you rate the event?
  • Did you get enough opportunities to network?
  • Did the event meet your expectations?
  • Would you volunteer with us in the future?
  • Have you received any feedback from the attendees or sponsors?
  • How could we enhance the experience of attendees?

Final Thoughts

Event planners must go above and beyond to distinguish their events apart from the competition. The overall experience of attendees goes beyond the content. It all boils down to how the audience felt at the end of your event. Post-event surveys are important to gauge the audience’s feedback and improve your events in the future.

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Great Research
Fast Insights
Best-in-class ROI

Voxco’s platform helps you gather omnichannel feedback, measure sentiment, uncover insights and act on them.

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Great Research
Fast Insights
Best-in-class ROI

Voxco’s platform helps you gather omnichannel feedback, measure sentiment, uncover insights and act on them.

Join 500 + global clients across 40+ countries