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As an organization, it is important to focus on the employees as much as you focus on the customer. How your employees feel about their workplace, company culture, their job and job profile and everyday routine makes up the organization’s success as well. When the employees are happy, they can keep the customer happy. But how do you measure the employee satisfaction in your firm?
This is where the culture index comes in. Culture index refers to how the employees feel about working in your company. Culture index measures their satisfaction, attitude, opinions and approach regarding various topics and issues.
Conducting exploratory research seems tricky but an effective guide can help.
You have employees with different responsibilities working on different levels. Managers are given the job of overall work management and come up with a strategy for the workflow. When an organization has to understand employee satisfaction, they can distribute an employee survey amongst the employees and ask them to fill. But when you don’t get enough response from the employees, you will ultimately have to turn to managers for firsthand reports.
But with culture index, you will get an overall report suggesting where things go wrong and what issues employees face when it comes to knowing their feedback and responsibilities.
There are various online survey tools available on the internet that help you create efficient surveys with topic centric questions and easy deployment. You can use these survey platforms for your culture index survey.
You can also use these platforms to have detailed data analytics and data gathering that they provide.
Organizations can plan systematic culture survey assessment programs that work to bring out what employee satisfaction is staff retention and employee morale. A culture survey program can be carried out as follows:
Organizations when paying attention to employee satisfaction have a higher rate at employee retention too. Employees feel listened to and valued in their workplace, and tend to stay with the same organizations for years. With a culture index, you can measure their happiness in your firm and work to get it better with every culture index program.
Believe it or not, but employee retention and customer retention do go hand in hand. Look at it this way, happy employees tend to work with a happy mood, ultimately treating the customers with patience and empathy. Customers prefer such service and will switch to the competitors after just one bad experience. When the employees treat them nicely, customers will have a reason to stick to the employees.
Every organization has conflicts of some sorts. These conflicts can be between employees themselves or between employees and customers. However, organizations should look at all conflicts as risks and try to resolve them at the earliest.
Culture index helps you determine which employees are good for which job profile. Whether the employees are satisfied with their responsibilities and whether they are doing justice to the job. Helping employees with such concerns can make their productivity and workforce better.
Employees speak out their opinions, ideas and issues through employee surveys. Organizations should act on it and make them know that they’re being listened to and valued and provided with what they need. This will give you a positive culture index and create a hospitable work environment in the company.
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