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The most common trouble faced during data analyzing and processing is the formats of the numeric data like dates and times. In a survey, you might want to ask the data of birth, or time of issuing the complaint or any such date and time related question. When the respondents hardcode it themselves, you cannot guarantee that all of them will use the same date and time format.
The calendar question allows the researcher to collect date and time responses in a generic and common format. This will eradicate the above data processing issues and will make analyzing an easy job. Another perspective of it is that the respondents do not have to worry about the format, they can just select the date from the provided calendar and time from a similar format.
It is now up to the researcher how he catches the responses of date and time questions. For dates, it can be DD-MM-YYYY or MM-DD-YYYY format depending on the country. For time, the respondent can adapt to 24-hour or 12-hour format.
Conducting exploratory research seems tricky but an effective guide can help.
Date and time questions create the most data processing issues while data analysis. By using calendar questions in surveys, the researcher saves time and gets the date time data already in a uniform format. Especially, when the sample size of the population belongs to various countries following various date and time formats, calendar questions take responses from all such various respondents and bring them into one single format, the way the respondent wanted it.