20 Best NPS^® Software & Tools in 2024

Qualtrics

Qualtrics is an NPS® survey software that helps you measure, analyze, and improve your Net Promoter Score®. It allows you to measure NPS® at any customer touchpoint via any platform or channel like SMS or email. The Qualtrics NPS® tool includes their Predict IQ feature, which couples NPS® and operational data to predict customer behavior. 

This report helps you find which individuals are at the highest risk of churning. Qualtrics also features role-based dashboards to ensure the right people on your team get the customer information they need to enhance CX and loyalty.

Now, if you are an existing Qualtrics customer who’s looking for a switch, then you may want to take a look at this alternative to Qualtrics.

Pros:

• Collaborating opportunities
• Easy and comprehensive reporting

Cons:

• Limited customization 
• Has a steep learning curve

SurveyMonkey

SurveyMonkey is a popular online feedback and one of the best Net Promoter Score® tools, which allows people to turn their feedback into actionable decisions and drive growth. It has tons of features and an easy-to-use interface to help you get started with it easily.

SurveyMonkey features a lot of collaborative and configurable attributes that make it an ideal survey solution for many different occasions. It even comes packed with a range of security features to aid data security.

Pros:

• Ability to send anonymous feedback
• Generates easy-to-digest reports

Cons:

• Not easy to navigate through 
• Lacks flexibility in designing surveys

Related: Best SurveyMonkey Alternative

SurveySensum

SurveySensum is a powerful NPS® survey tool that helps you make customer feedback actionable. The tool lets you determine when to conduct a survey, what questions to ask, how to interpret results and prioritize actions to assist you in focusing on your business goals. Using this free NPS® tool, you can analyze data with real-time, journey-based dashboards and identify customer issues with a sentiment analysis feature. 

Pros:

• Easy-to-use interface
• Automated workflows improve speed and reduce errors.
• Features excellent customer support team

Cons:

• Some app integrations are missing
• Custom branding missing

Qualaroo

Qualaroo is one of the best NPS® tools for measuring customer satisfaction (CSAT) and gaining insights to reduce customer churn by deploying surveys through web browsers, links, emails, in-app and more channels.

It allows users to deploy NPS® surveys as a part of their voice of customer research to determine the overall brand perception, customer satisfaction, and the impact of marketing strategies. 

Pros:

• Unobtrusive surveys offer a great surveying experience
• Automatic analytics for quick and accurate reporting
• Easily embed surveys on multiple channels and platforms

Cons:

• The dashboard needs a little more functionality

StatisMeter

SatisMeter is a simplistic, dedicated NPS® software, focused solely on the Net Promoter Score®. It helps you understand what your customers are seeking in real-time and thus implement changes in an educated way, without confusion. This easy-to-use software lets you customize the appearance and wording of your NPS® survey, target given segments of customers, and automate sending.

Pros:

• Easy scheduling
• Organized data collection
• Useful filters

Cons:

• Cannot save filters
• Needs deeper metrics 

Typeform

Typeform is one of those customer feedback tools that users would love to engage with instead of ignoring it. Typeform encourages you to create conversational surveys and make them visually appealing to help you radiate a sense of your brand.

Typeform has a lot to offer, such as a live preview mode, in-depth analytics, and great insights that will help you maximize the effectiveness of your NPS® surveys and make better decisions. 

Check out this alternative to Typeform.

Pros:

• Responsive design
• Conversational surveys

Cons:

• Needs more language customizations
• Needs more options for conditional logic

Get Feedback

GetFeedback is a customer experience solution purpose-built for integration with Salesforce (other integrations are also available). This software offers several CX tools, including NPS® surveys and a wide variety of resources. It provides in-built templates to speed up the setting up of mobile-friendly, responsive NPS® Surveys, which you can white-label and customize to add more questions. 

Pros:

• Easy to create surveys
• Extremely user-friendly
• Diverse customization

Cons:

• UI for storing surveys seems counterintuitive
• Weak user permissions

InMoment

InMoment is one of the top-rated NPS® survey tools, with various features. It enables you to conduct customizable NPS® , CSAT, and CES surveys with real-time score updates on different channels. It also observes customer experience throughout the journey, so you can follow trends and take important actions to prevent churn. In addition, it lets you track and analyze the customer sentiments shared in reviews and on social media.

Pros:

• All important information can be easily accessed from one location.
• Features like tagging, segmentation, custom reports, and dashboards

Cons:

• Late response from the support team.

Delighted

Delighted lets you run NPS®, CSAT, and CES surveys effectively and distribute these surveys via email, web, SMS, and a link and setup are easy. In addition, Delighted also supports multiple integrations with applications such as Salesforce and HubSpot.

Delighted’s program concentrates on the free-response follow-up to the NPS® question, allowing customers to give insights into why they gave a specific NPS® score in their own words. Using Delighted, you’ll get instant, clear feedback on what you’re doing well and what you should improve. 

Pros:

• Automatic feedback scoring
• Prevet over-surveying
• Multi-language support

Cons:

• Cannot respond to feedback directly
• Needs more advanced reporting features

SurveySparrow

SurveyMonkey is a popular online feedback and one of the best Net Promoter Score® tools, which allows people to turn their feedback into actionable decisions and drive growth. It has tons of features and an easy-to-use interface to help you get started with it easily.

SurveyMonkey features a lot of collaborative and configurable attributes that make it an ideal survey solution for a lot of different occasions. It even comes packed with a range of security features to aid data security.

Pros:

• It has open integrations.
• Includes chat-based surveys
• Responsive customer support

Cons:

• Lack of email marketing features 
• Clunky UI

AskNicely

AskNicely is a powerful CX platform that allows you to manage customer feedback automatically with the help of customizable NPS® surveys. You can also distribute them via SMS, your website, email, and more. 

Pros:

• Personalized survey experience
• Send follow-up questions easily

Cons:

• Survey reminders do not work for SMS
• UI is complicated to get started with.

Zonka Feedback

Zonka Feedback is a great NPS® Survey tool that can create NPS® Surveys and send them to your customers through multiple channels to measure customer loyalty and satisfaction. It notifies you of detractors, collects actionable feedback, works on it, closes the feedback loop, and converts your detractors into promoters.

Pros:

• Very easy interface to set up and use.
• Allows Zapier Integrations and easily integrates with other tools like Slack, Google Sheets, Shopify, Webex, and more.
• Offers a free trial for 15 days.

Cons:

• The free version is yet to come.

YesInsight

YesInsights NPS® software makes it easy to administer NPS® surveys and other personalized “one-question” surveys with a one-click installation. The platform focuses on website and mobile-optimized email surveys (administered right in the email), and lets you inject your branding and customize an open-ended, follow-up question.

It easily integrates with multiple email marketing services and supports Zapier to facilitate even more app connections. Simple data charts and real-time responses make it easy to monitor your score in real time.

Pros:

• User-friendly interface
• Versatile surveys

Cons:

• Limited functionality in base plans
• Email surveys are just like any other competitor

Hotjar

Hotjar features a visual dashboard that enables individual analysis of customer responses. The innovative Feedback Poll feature provides an easy process to create NPS® surveys. Additionally, you can calculate the NPS® score automatically as soon as the target audience submits their responses. 

Pros:

• Easy to use
• Switch between workflows easily
• Interactive intercept surveys

Cons:

• Limited data tracking
• UI needs optimizations

Promoter.io

Promoter.io features a high-quality end-to-end NPS® platform that will help you analyze your customers’ opinions and actions through powerful surveys. It enables users to examine their NPS® in real-time, divided by detractors, passives, and promoters. This dedicated NPS® software also allows you to segment your audience by specific demographics and provides insights based on the keywords used by each type of responder.

Pros:

• Easy survey creation
• Powerful analytics
• Appealing and interactive design

Cons:

• The data storage system needs refinement
• No auto-save in the campaign wizard

Textline

Textline is a business texting service designed to allow customers to text customer service and support with their queries and your business to quickly mass-text customer surveys and relevant updates. So, it’s not a dedicated NPS® software, but NPS® is one of its features.

As Textline is SMS-centric, its NPS® surveys can only be sent via text. It forwards each response to customer support for quick action and allows you to “tag” significant and common responses to take action on to resolve recurring issues.

Pros:

• Real-time NPS® updates
• HIPAA compliance for doctor’s security
• Auto-reply to customer messages

Cons:

• No real room to customize surveys’ appearance and branding
• Needs better access to analytics
• The layout needs more improvement

Survicate

Survicate is a customer experience platform that provides NPS® , CSAT, CES, and 15 more question types. The platform also enables you to run through the web, email, links, chatbots, and mobile apps.

You can track and measure results at every touch point through multiple channels. Survicate also offers 19 native integrations, including Intercom, HubSpot, Slack, Google Sheets, and Google Analytics.

Pros:

• Response monitoring and management
• Easily add surveys to intercom messenger

Cons:

• Does not include optional questions
• Can record multiple entries from the same customers

Retently

Delighted lets you run NPS® , CSAT, and CES surveys effectively and distribute these surveys via email, web, SMS, and a link and setup are easy. In addition, Delighted also supports multiple integrations with applications such as Salesforce and HubSpot. 

Delighted’s program concentrates on the free-response follow-up to the NPS® question, allowing customers to give insights into why they gave a specific NPS® score in their own words. Using Delighted, you’ll get instant, clear feedback on what you’re doing well and what you should improve. 

Pros:

• It offers precise NPS® measurement.
• Ease of use
• It has a built-in email cleaning feature.

Cons:

• Not very flexible outside NPS®

ProProfs Survey Maker

ProProfs Survey Maker comes with an inbuilt NPS® tool that helps you make smarter business decisions. It allows you to create NPS® surveys for your customers with the help of pre-existing templates or from scratch. You can set start and expiration dates and decide when the user is first shown the NPS® survey. You can even set throttle dates for the respondents. 

ProProfs survey maker can be integrated with most marketing tools, making it easy to share your surveys across large customer bases. The surveys can also be embedded on your website as a pop-up, sidebar, or on the page itself. 

Pros:

• Offers a free trial
• Distribute surveys on more than six channels
• 360-degree view of customer experience
• Categories NPS® scores automatically

Cons:

• Full customization of NPS® questions is not allowed
• Monthly paid plans are on the expensive side
• No advanced analytics feature

Now that you know what an NPS® survey is and its importance to your business, it’s time to choose the best method for measuring your own NPS® data.

You can use one of the NPS® survey tools we reviewed or decide to start measuring NPS® on your own. No matter what way works for your business, knowing your Net Promoter Score® is a surefire way to increase customer loyalty and help your business grow in the long run.