

How to define Market Segment?
How to define Market Segment? SHARE THE ARTICLE ON Share on facebook Share on twitter Share on linkedin Table of Contents Market segmentation is a


User Persona: Concept, Types and Benefits
User Persona: Concept, Types and Benefits SHARE THE ARTICLE ON Share on facebook Share on twitter Share on linkedin Table of Contents What is a


How to use Brand Name Testing to pick your Brand Name
How to use Brand Name Testing to pick your Brand Name See what question types are possible with a sample survey! Try a Sample Survey


Humanizing Market Research
When dealing with products, services and enterprises it can be quite easy for researchers to sideline or even completely ignore the human aspect of research.
Brand Equity Survey
Brand Equity Survey: Why Is It Necessary To Understand Customer Perception Of Your Brand? SHARE THE ARTICLE ON Table of Contents In this saturated marketplace,
Role of Competitive Product Analysis in Product Experience
Role of Competitive Product Analysis in Product Experience SHARE THE ARTICLE ON Table of Contents A company can’t launch a product without determining if it’s


Voxco Receives Growth Equity Capital from Private Investment Firm
Voxco Receives Growth Equity Capital from Private Investment Firm SHARE THE ARTICLE ON Share on facebook Share on twitter Share on linkedin Table of Contents


Top 15 Employee Experience Survey Questions for 2023
Top 15 Employee Experience Survey Questions for 2023 SHARE THE ARTICLE ON Table of Contents Employee engagement is a journey that impacts the health of


Demographic Segmentation
Ultimate Guide to Demographic Segmentation Voxco is trusted by 450+ Global Brands in 40+ countries See what question types are possible with a sample survey!


5-Point Likert Scale
Is 5-Point Likert Scale a Better Choice to use? SHARE THE ARTICLE ON Table of Contents Before learning more about the Likert scale, let us


Stratified Random Sampling
Stratified Random Sampling : Definition, Examples & Types Ultimate Sampling Guide Finding the correct representative sample that resembles your target audience can lead to improved


Cible Recherche/ Vox Opinion
Market research firm uses Voxco IVR to improve client’s satisfaction ratings. The Client Vox Opinion is a Canadian market research agency that helps companies of


NPS Feedback: Key to Unlocking Customer Insights & Driving Business Growth
NPS Feedback: Key to Unlocking Customer Insights & Driving Business Growth SHARE THE ARTICLE ON Table of Contents Net Promoter Score (NPS) is a widely


Top 25 survey questions for business to ask people
Top 25 survey questions for businesses to ask people SHARE THE ARTICLE ON Table of Contents Consider a food company that wants to know what


How Tools of Business Intelligence Helps in Organization’s Growth
How Tools of Business Intelligence Help in an Organization’s Growth SHARE THE ARTICLE ON Table of Contents Every day a business gathers customer data from


What is a Panel in Market Research
What is a Panel in Market Research? SHARE THE ARTICLE ON Share on facebook Share on twitter Share on linkedin Table of Contents What is


What is market research software?
What is market research software? Free Download: Enhance NPS® Scores using our NPS® Survey Templates Download Now SHARE THE ARTICLE ON Being a process of


What is a Call Center Predictive Dialer?
What is a call center predictive dialer? SHARE THE ARTICLE ON Table of Contents In a call center, time management effectiveness is as essential as


Self-Administered Paper Questionnaires
Self-Administered Paper Questionnaires SHARE THE ARTICLE ON Table of Contents What are Self-Administered Paper Questionnaires? A self-administered paper questionnaires is a tool used for the


Strategy for Market Segmentation
Strategy for Market Segmentation SHARE THE ARTICLE ON Share on facebook Share on twitter Share on linkedin Voxco is trusted by 450+ Global Brands in