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Once you send the survey invitation to people, they are your survey participants. Although, to understand how well your survey performs, you need to monitor the participants’ behavior towards your survey.
Participant statistics allow you to understand how many participants decided to complete your survey, how many of them did not answer it at all, dropped midway through, etc. This statistics defines how well the survey performed and necessary measures to increase survey response rates.
Let us discuss in short what factors survey participant statistics show:
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Framing the survey and deploying it to the people is just the start. The real hustle starts when you must investigate all the stages the survey goes through and the quality of data it brings into the organization. With participant statistics, you get to know how many people have seriously answered the survey and determine based on the quality of data those responses yield.
You can take measures to improve survey performance for the future by looking at the completion pattern and dropout rates. Those changes will lead you to better survey conduction.
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