Voxco Survey Analytics Software

Voxco’s survey analytics tool can help researchers easily transform survey feedback data into actionable insights! Create cross tabulations and build striking visual stories with your data. Intuitive dashboards allow you to easily tack studies, ad-hoc surveys or syndicated research.

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Trusted by Top 50 Market Research firms & Global Brands in 40+ countries since 1976

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Save time & increase productivity

It has never been easier to turn your survey data into
insights. Voxco gives you all the survey data collection and analytics tools you need to prep your data, create cross tabulations and build visual data stories. And easily share with others.

Quick crosstabs and statistical analysis

Our powerful drag-and-drop function lets you quickly create any crosstab, even very complex ones. Crosstabs include automatic stat testing that applies color codes to cells where statistical significance is found. You can also run advanced stats analysis, manage variables, apply weighting, and clean respondent data all in our system.

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Explore how easy it is to conduct sophisticated statistical analysis, create one-click summaries, custom live dashboards and in-depth reports in our 10 min pre-recorded demo video.

Embrace customer data & gain meaningful insights. See how you can unleash the true potential of survey data with visual dashboards

Voxco is a pioneer in providing market research tools to businesses. With various online survey tools and leading survey software, Voxco enables organizations to gather the data they need to grow.

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Visual analytics in one click

With our survey analytics software, crosstabs can be turned into visual charts with one simple click. Gain a deeper understanding of your survey results by applying dynamic filters to charts. They are always up-to-date since new data is added real-time. When you are ready to share, simply export to PowerPoint, along with the underlying data, or publish to the Key Findings portal.

Dynamic dashboards bring data to life

Dashboards are an engaging way to effectively convey data stories. Users can instantly see trends and relationships between data points. Dashboards are ideal for tracking studies, syndicated research, or any high profile ad-hoc survey. The dashboards of our survey analytics tools include crosstabs, charts, images, videos and your own branding.

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Secure portal to share results

Our survey analytics software comes with a Key Findings portal that enables you to securely share your most important findings with colleagues and clients. In Key Findings, your users can interact with their crosstabs, charts, dashboards and even export their findings. You can organize your folders and grant different permissions – giving you total control over what others can see and do in their account. Collaboration made easy.

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Survey analytics software

The significance of any survey software lies in its ability to transform survey collected data into meaningful and presentable inputs that can feed decision making. The survey data must be summarized and analysed in such a manner that it becomes easy even for a layman to interpret. 

A good survey analytics software must be capable of translating both quantitative and qualitative information into meaningful results . This is because quantitative data can be used to understand a particular issue or topic, but the insights required to fuel the company in the right direction is obtained by how well a survey data analysis software is able to generate inferences by providing precise takeaways . 

Further these services must be customized for the end user and should be compatible in all types of presentation formats. This offers the convenience that any organization looks for in a good survey software.

The basis of choosing the right kind of survey analysis software is based on how well the multiple tools  of research offered by a particular software can be used to achieve research objectives.

What is survey analytics software?

Essentially, a survey analytics platform covers all aspects of survey research including designing , distribution, collection and result analysis. The core basis of judgement , however, is the result analytics part. It includes a comprehensive set of tools that can be used by the researching party to put the collected results in manner that meets their need with respect to how they wish utilize the data.

Designing:

This is the basic planning phase of a survey research where the software allows the researching party to design a questionnaire that helps them collect accurate data through a careful choice of question types and logical functions.

Distribution:

This is the second phase where the survey so designed gets distributed to the target participants who are deemed fit to qualify as a respondent based on whether or not they the required criteria. Survey software allows for multiple distribution options such as restricted access, selection of channels through which distribution takes place , invitation based surveys and panel management distribution to a hand picked group of qualified respondents.

Collection:

The process of collection entails the consolidation of data collected on a single platform for further usage in analysis. Most survey softwares set a limit to the number of required responses beyond which no more data is required. 

Advanced softwares such as Voxco provide real time participation monitoring and scheduled reporting and collection of the results to study the minute details such as screen outs , completion time and other disposition snapshots which speak to the quality of respondents as well as allow registering of major turning points and variables by adjusting reports as and when the data keeps getting added.

Analysis:

This is the final part of research where the organization decides whether or not they have been successful in achieving their end objective. The data so collected gets presented in manner which allows the company to use it for the desired purpose. This calls for a careful choice of survey data analysis tool that convert the data in the preferred manner. 

Analysis of data determines the quality of the entire research process. Even if the other functions are performed properly , analysis can make or break the research. The researcher has keep in mind the stakeholders and their peculiar needs while deciding to go for a particular methodology of analysis.

Why focus on analysis?

Any action or follow up taken on the basis of a survey research is based on how it has been projected. For example : companies launch products after conducting pre-tests to analyse market sentiment and acceptability towards a certain product or service. Based on the information collected , companies make decisions about modifications, marketing and promotional channels, pricing , packaging, offers , incentives ,after sales services and many other concepts only for the soul purpose of improving customer experience. Each and every strategy of the company gets fuelled by how well the company has done in terms of presenting what was collected without compromising on the quality and authenticity of the data . 

Further , companies stake a lot in terms of reputation, resources, time and effort just to tick the right boxes by adapting themselves to meet the expectations of the audience they serve. If these changes  gets channelled in the wrong direction due to faulty analysis , misrepresentation or omission of important information, the companies can suffer hugely. 

So , the importance of conducting nuanced survey analytics cannot be undermined in terms of the impact it has on market performance of companies.

Benefits of using a survey analytics software

Omni- channel platforms:

Survey analytics softwares such as Voxco provides all the tools and services an organization needs allowing companies to reduce their effort and conduct their research in the way they like with all the requirements at their disposal. An organization looking to conduct a study need not jump from one site to another in search of the right tools that fit their needs.

Customization:

Every research is different and one size does not fit all . Survey analysis software platforms allow the companies to modify their surveys to suit their personality, look and feel and appeal to their target audience in a way they know. There is no streamlining in terms of templates, question types and analytics tools which makes it the ideal choice.

Elimination of non-response and sampling bias:

Survey softwares know the right channels and audiences who can help meet the required number of responses within specified time frames. Moreover , they help access qualified respondents who have the relevant knowledge and experience to become respondents for specific topics. Thus, samples become represent the view points of the targeted segment and so the their feedback is actionable.

First hand information:

Information gets collected directly from the respondents. There is no scrutiny or errors as there is no need to copy or rewrite and so the data is reliable.

Why choose Voxco?

  • Freedom to choose from over 30+ question types and survey logic to customize your survey. 
  • Extensive logic functions : dynamic questioning, validations, piping, branching and skipping to ensure quality responses.
  • Engaging questionnaire functionality with quality features such as automatic device detection, multi-language capabilities and pause and resume function.
  • Easy to use questionnaire toolbox with custom questionnaire library.
  • Distribution through high traffic channels such social media , SMS , email and website to maximize reach.
  • Personalized invitations and reminders through merging of info. from database to ensure eligible respondents don’t miss out.
  • Anonymous and protected surveys for authenticated participation.
  • Active surveying and managing targeted panel of respondents through Voxco panel manager.
  • Real time participation results supplemented by disposition data. 
  • Easy creation of cross tabs with data set management , filtering and sorting options.
  • Compatible with all data formats. 
  • Automatic application of correct statistical tests based on type of data. 
  • Advanced analytics functions.
  • Multiple charting options along with word clouds for open ended comments. 
  • Key findings portal to examine charts, cross tabs and and other results in a password protected manner. 
  • Ability to create dashboards to provide a holistic overview of study findings by integrating multiple tools .

FAQs

What is the need for survey analysis software?

Imagineyou have the survey results you were waiting for, only for it be filled with endless tables and charts but none of the tables reach the point of what to do next, what actions you should take. 

Survey data analysis software helps you get the relevant insights from the collected data and gives you the right knowledge at your fingertips. 

Survey data insights can uncover relationships, trends, or patterns between different data points. It can even recommend you on what actions to take or where to improve. 

Survey data analysis tool enables you to present knowledgable insights to your teams instead of data & waiting for them to draw insights. 

What are the benefits of using survey data analysis software?

Survey analysis is the method of converting collected data into actionable insights that can help a business make strategic decsiosn. There are many benefits of using survey data analysis software , some of which are: 

Its cost-effective: Survey analysis software encompasses of survey tool with analytics. This means you can build and conduct your surveys & also analyze the survey data without leaving the platform. 

As a result you save your company budget from spending on two separate software. 

Multiple features: As mentioned above, survey data analysis tool combines survey tool with analytics. It offer the flexibility to customize & brand your surveys and analyze the result in real-time. With a survey analysis software you can administer surveys through various channels- web, email, social media, sms, and more. You can also generate interactive reports with actionable insights. 

Asses large volume of data faster: Survey data analysis software is capable of collecting and accurately analyzing large volume of data faster to generate survey data insight. You can prep your data, create cross-tabs or conduct statistical analysis and build reports easily in seconds. 

Do you need a survey data analysis tool?

Dealing manually with survey data – large or small – can cause errors in the result. Analyzing data for a long-term survey, trying to avoid bias, or reducing manual-error, all this can cause exhaustion and lead to more error in the survey data analysis. 

To avoid all this, the best option is to embrace a survey data analysis tool. The software is ideal to analyze data for large scale & small scale research. It can automate the data analysis process thus giving you real-time survey data insights. Moreover, the software is a complete package of survey tool with analytics.