Pricing Research Survey Template

Uncover key drivers behind customer value perceptions to identify correct pricing tiers

NPS The definitive guide visual 21

What is pricing research?

Pricing research leverages multiple methodologies and data collection tools to give businesses an understanding into what their customers want, and what value they assign to their offerings. 

It helps companies understand their target demographic and tailor their offerings accordingly.

Download Pricing Research Survey Template

Why is pricing research survey important?

Pricing research study is crucial as it answers questions like

1.What is the relationship between price and demand?

2.What price point will maximize profits?

3.What price point will maximize sales volume?

4.Who are the product’s customers at various price points?

5.Which customers are lost if the price is increased?

NPS Survey Template - Duplicate - Duplicate Pricing Research Template

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NPS Survey Template - Duplicate - Duplicate Pricing Research Template

Maximize Customer Lifetime Value with Next Best Actions & Experiences

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NPS Survey Template - Duplicate - Duplicate Pricing Research Template

Featured Speaker

Brandon Purcell
VP, Principal Analyst, Forrester

Hindol Basu 
CEO, Voxco Intelligence 

Webinar

Date : 6 April 2022
Time : 12 Noon ET

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