Anonymous Survey Tools: Embrace Data Privacy and Survey Anonymity

→ Encourage survey participation by safeguarding privacy

→ Make respondents feel safe to share sensitive information

→ Reduce response bias and uncover hidden insights

Anonymous Survey Tools: Embrace Data Privacy and Survey Anonymity ROI

Leverage anonymous survey tools to gather honest feedback

Honest feedback is the foundation of reliable conclusions. We know that people are likely to be open about what they truly feel when they can share their thoughts and perceptions without the fear of judgment. In the world of research, anonymous survey tools thus play a crucial role. 

The tool allows you to gather unfiltered and genuine feedback from your target audience. It encourages participants to provide candid responses. The tool ensures that the data is not linked to any PII, ensuring full anonymity. This makes respondents feel more comfortable sharing their thoughts and eliminates social desirability bias. 

Keep responses anonymous: 

Inform and assure participants that their responses will remain anonymous to gather unfiltered responses.

Make survey accessible:

Reach your target audience on multiple channels, such as web, email, SMS, or social, to make responding easy.

Ensure GDPR compliance:

The tool you use should maintain the highest level of data security and privacy measures, ensuring reliable data collection.

Key features of Voxco’s Offering

Voxco is designed to empower you with robust online survey tools that simplify the surveying process while ensuring participant anonymity. 

Survey customization: 

With 100+ question types and skip and branching logic, you can create surveys tailored to your research requirements.

Anonymous survey tools: 

The platform enables you to anonymize variables flagged as PIIs, such as IP address, phone no., email, etc.

Flexible survey distribution: 

Voxco offers multiple online channels to share your surveys, making it easier to reach your target population.

Authorized access: 

Voxco’s anonymous capability ensures that users not permitted to access PII cannot see any data associated with the variable.

Data security: 

Ensure sensitive information remains anonymous and your survey complies with data protection regulations.

Professional support: 

Voxco’s professional service team is available to assist you in every step to ensure your survey project runs smoothly

Explore the array of feature Voxco Online offers, empowering you to conduct simple or complex surveys all on your own.

How to ensure survey anonymity?

Creating anonymous surveys is not much different from creating your regular surveys. However, there are certain factors you need to follow to ensure complete survey anonymity. 

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Remove questions that ask for identifying information:

  • Avoid asking demographic questions that collect personal information like names, email addresses, phone numbers, or addresses. 
  • If you must collect demographic data, then keep it generic, like age range or gender.

Use random identifiers:

Assign random codes to track responses instead of using PII.

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Disable IP tracking:

Prevent tracing respondents based on their IP address by disabling IP tracking. 

Inform respondents about the anonymous survey:

  • Clearly communicate to respondents that their feedback will remain anonymous. 
  • Assure them that their responses will not be linked to them. 
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Use secure survey software:

Choose a platform like Voxco that prioritizes data security and privacy. 

Ensure that the platform complies with data protection and privacy regulations and also informs you about these laws. 

Encrypt data:

If data is collected and stored on-premise, maintain data encryption to protect respondent data and ensure that users cannot access PII without authority. 

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Why should you leverage anonymous survey tools?

To gather honest and genuine feedback, your target audience must feel safe to share their thoughts. Anonymous survey tools offer a secure platform enabling respondents to offer candid opinions without the fear of repercussions. 

Participants are more likely to share unfiltered and honest responses when they know their identity is protected.

Respondents feel less pressure to ensure their responses align with socially acceptable answers.

People are more willing to participate in a survey when they are assured of anonymity

Anonymous surveys boost response rates, which results in the collection of highly reliable data.

Respondents share their true perceptions, sentiments, and opinions in anonymous surveys, resulting in more accurate and valuable insights.

Anonymous surveys foster open communication, leading to more engagement and better relationship

The unbiased and honest feedback empowers you to make informed and effective decisions. 

Read how Voxco helped the Logit team achieve the desired results by offering flexibility with Voxco Online & Telephony.

When should you use anonymous survey tools?

There are many scenarios where maintaining respondent anonymity is essential in order to generate unbiased and candid feedback. 

Surveys on sensitive topics: 

When running surveys on sensitive subjects like discrimination, harassment, or personal issues, anonymous surveys encourage respondents to share their experiences openly.

Healthcare surveys: 

Patients may not always feel comfortable sharing their medical history. With anonymous surveys, they don’t have to fear embarrassment or judgment about their medical record

Performance evaluation: 

When conducting employee performance evaluations or peer reviews, anonymity can encourage honest assessment without fearing professional consequences.

Read our blog on anonymous surveys to learn about the pros and cons and the best practices to conduct anonymous survey projects.


  1. What is an anonymous survey tool?

It is a software or platform designed to create and distribute surveys where respondents’ identities are kept confidential. The tool ensures you cannot trace the responses to individual participants.

  1. Why should you use an anonymous survey tool?

Using anonymous survey tools encourages honest and open feedback from participants, as they can share their opinions without fear of repercussions. It also helps protect the privacy of respondents, increasing response rates.

  1. What are the advantages of using anonymous survey tools?

The benefits of using this tool include increased response rates, unbiased feedback, improved data quality, and a higher likelihood of participants sharing sensitive information.

  1. Are there any limitations to using anonymous survey tools? 

One limitation is that you may be unable to follow up with respondents for clarification or additional information. Some respondents may hesitate to share sensitive data even if you assure anonymity. 

  1. What are the best practices to protect the anonymity of participants?

To ensure the anonymity of your participants in a survey project, you can follow these best practices: 

  • Avoid collecting personal information 
  • Clearly communicate with respondents how you will use and protect their data
  • Disable IP tracking
  • Allow authorized access to survey data 

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