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Control Groups
What is a Control Group? Transform your insight generation process Use our in-depth online survey guide to create an actionable feedback collection survey process. Download Now Table of Contents What is a Control Group? Scientific experiments are often designed to include a control group along with the experimental group within their experimental design. Both of […]
Double-Blind Study
Double-Blind Study – Definition & Examples SHARE THE ARTICLE ON See what question types are possible with a sample survey! Try a Sample Survey Table of Contents What is a Double-Blind Study? When experiment studies are conducted, they usually involve the use of a treatment group and a control group. The treatment group is the […]
Time to improve Patient Engagement
Time to improve Patient Engagement SHARE THE ARTICLE ON Share on facebook Share on twitter Share on linkedin Table of Contents The Healthcare system has undergone massive change in its operations with the sudden arrival of Covid-19. New sanitizing protocols have been placed and healthcare organizations had to focus on ensuring they have enough capacity […]
Controlled Experiment
Guide to Controlled Experiments Transform your insight generation process Use our in-depth online survey guide to create an actionable feedback collection survey process. Download Now SHARE THE ARTICLE ON Share on facebook Share on twitter Share on linkedin Table of Contents In experiments, analysts control autonomous variables to test their impacts on subordinate variables. In […]
Pricing research
Pricing research guide SHARE THE ARTICLE ON Share on facebook Share on twitter Share on linkedin Table of Contents Price is a maker or breaker of brand products and services. Charging prices is conditional upon what the customer thinks about the product and whether or not do they see it as being worth the price […]
What is competitive benchmarking?
What is competitive benchmarking? SHARE THE ARTICLE ON Share on facebook Share on twitter Share on linkedin Table of Contents Companies are constantly engaged in improvement of every business aspect in order to make the customer experience smooth and enjoyable. This involves an understanding of where the company lacks and finding out the best practices […]
7 reasons why every company should conduct concept tests
7 reasons why every company should conduct concept tests SHARE THE ARTICLE ON Share on facebook Share on twitter Share on linkedin Table of Contents Concept testing is an invaluable asset for companies looking to succeed with a new idea or an improvement in an existing concept. It touches on all the important aspects of […]
Concept Testing Definition, Examples & Tips
Concept Testing Definition, Examples & Tips SHARE THE ARTICLE ON Share on facebook Share on twitter Share on linkedin Table of Contents Introduction to Concept testing Companies come up with multiple ideas and concepts to offer their customers the best possible services. All these ideas are a part of the company’s endeavour of creating an […]
Digital customer experience : How to measure it ?
Digital customer experience : How to measure it ? SHARE THE ARTICLE ON Table of Contents The convenience and comfort offered by the online world has forced `customers to leave their traditional practices and magnet towards online interactions and engagement . According to a study conducted by McKinsey and Co. categories such as medicine, groceries […]
Random Assignment
Introduction to Random Assignment Transform your insight generation process Use our in-depth online survey guide to create an actionable feedback collection survey process. Download Now SHARE THE ARTICLE ON Share on facebook Share on twitter Share on linkedin Table of Contents What is Random Assignment? The sample groups used in experimental research are often divided […]