| 2008-05-30 |
Major US Market Research player selects Voxco’s solution
Montreal (QC) and New York (NY) – Voxco, a world-class software specialist in applications for collecting and processing strategic data, has been selected by Market Probe, a leading international, US headquartered, market research firm. The Voxco Command Center™ application will power Market Probe’s CATI and CAWI projects. Market Probe will also optimize its operations by using Pronto™, Voxco’s fully integrated telephony platform. “Because of our international operations, Voxco Command Center’s unique capacity to centrally manage mixed-mode as well as multi-site interviewing projects, was a perfect match to answer our business needs. And Voxco’s powerful predictive dialer will contribute to further increase the productivity of our numerous projects as it is perfectly integrated to their application”, says Julie Cox, Vice-President, Head Data Acquisition Services Division at Market Probe. Market Probe will be implementing Voxco Command Center and the Pronto dialer at three of their centers, two located in the US and the third one in Canada. The US-based centers will be centrally managed through a single database. Market Probe expects to see faster turnaround of surveys, sharing of resources and workload across geographical and functional areas, easy and actionable reporting of operational data, and simplified interaction between IT and the data collection tools. “We are very pleased to see a major player such as Market Probe becoming a key user of our Command Center application on the US market, and using to its advantage the unique mixed-mode and multi-site capacity it offers them. Coupled with the Pronto predictive dialer, it will certainly be a winning combination for their operations” says Dean Wilson, US Regional Sales Manager of Voxco. About Voxco Voxco is a world-class software specialist in applications for collecting and processing strategic data. Based in Montreal, Voxco also has branches in France, UK, Germany and the USA. Voxco has earned an excellent reputation for delivering effective solutions, accompanied by dedicated customer support and high value professional services. About Market Probe Market Probe is a full-service global marketing research firm with over 30 years of experience in customer satisfaction, customer loyalty and employee equity studies as well as other quantitative and qualitative projects. The firm provides instrument design, data collection, multivariate analysis and custom-designed reports for major global corporations. Headquartered in Milwaukee, WI, Market Probe's family of companies spans the globe. For more information, contact: André Desjardins Marketing Director 1134, St.Catherine St West, suite 600 Montreal (Quebec) CANADA H3B 1H4 T : 514.861.9255 ext.150 andre.desjardins@voxco.com http://www.voxco.com
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